Prevent Waste.
Control budget utilisation, suppress waste & prevent overspend.
Efficiently control cross-channel spend to maximise budgets at the right times.
Budget Pacing.
Effective Budget Utilisation .
Set day-by-day specific pacing schedules to utilise budgets across a period’s peak days and times to best match customer demand and supply availability. Calculated daily pacing realignment to ensure budgets are maximised with the period.
Prevent Overspends.
Maintain Allocated Budgets.
Define platform-specific budgets and pacing cycles to ensure consistent & efficient utilisation, preventing overspending across all platforms and channels.
Coming Soon: Fully automated, cross-channel pacing and overspend protection.
Spend Control.
Reduce Budget Waste
Control spend against your defined budgets and pacing schedules, by platform or cross-channel, with clear recommendations to help maximise spend while reducing budget waste.
Coming Soon: Pacing scheduling & spend control based on live data integrations.
Spend Forecasting.
Foresee Period-End Expectations.
Leverage predictive budget forecasting to understand future spends by day and the incremental impact of those forecasts on the period’s budget.
Coming Soon: Improved forecasting based on external influencing factors.
brandable reports.
whitelabel Reports & Platform.
Reports You own
Fully customisable platforms and reports to match your own branding or your client’s brand. Make our technology feel fully integrated with your business.
seamless integration.
Easily Consolidate media data
One-click, direct integration with your digital advertising platform’s APIs, seamlessly automating your end-to-end reporting across your media performance.
Built Around Your Business.
Budgeting to support your role, specialism, and structure.
C-suite & Directors
Quickly check brands’ active budgets are on track to be utilised and be fully aware of potential underspend and overspend issues.
Managers & Digital Teams
Easy visualisation of each channel’s end-to-end performance from incremental spend to identifying changes & bottlenecks that impact conversions.
Media Strategists
Utilise the journey monitoring to ensure all channels are on track to deliver agreed performance levels and discover strategic opportunities to increase conversions.
Search & Social Specialists
Clearly visualise every channel’s individual touchpoints, against your defined KPIs, to streamline your daily health check processes.
In-house Teams
Monitor all your brands in one place and make quicker channel & platform reallocation decisions to maximise any underspending media budgets.
Agencies & Consultants
Keep across everything by consolidating multiple clients & brands’ budgets and performance data across all your channel’s platforms.
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